Campus Demo Strategy and Tactics

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Points from the campus demo held 9-5-12. Will be adjusted as time/inspiration hit. Suggestions sent to elsa@hailmog.org will get the machine moving again.

Timing

The last week of August is historically the "sweet spot" for attracting new interest because:

• Students aren't overcommitted with their classes yet
• They may not have figured out their interests, so we can help!

The first week of September is a good fall-back spot because:

• It's often rainy or at least slightly cooler than August

It's not advisable to schedule later than that because we'll need to find garb, armor, and other assistance for everyone who shows interest, and we still have Triumphe to put on.

Prepwork

• Campus permits - for the space and time, for chalking, for any fliers we hang up
• Fliers!
• Business Cards!
• Chalking!

Stuff to Bring

• Tables - 2-3, arranged in an L?; Table cloths!
• Chairs - as many as we can get
• Pavilions - 3 if we can, one with walls all around for changing/storage.
• Dog mat rugs - this year, we had an open pavilion for hanging-out space and it was often used as such - the fighters rested there and talked to people between bouts
• Foods - some sammich things, some easy snacking things (no-mess finger foods are best)
• Drinks - water, Gatorade
• Display pieces - Fiber arts, leather arts, well-crafted armor, framed scrolls, beads on a string,